About

Brandma’s House helps founders simplify branding, content, and marketing so growing their business doesn’t feel like a constant marketing chore.

Founded by... Phyllis “Brandma” Williams-Strawder who is a Brand Behavior Specialist and the Founder of Brandma’s House.

Most businesses struggle with marketing not because they lack tools, but because their brand behavior, content, and marketing aren’t aligned. When those three things match, visibility turns into reputation, referrals, and revenue.

At Brandma’s House, we focus on the behavior behind the brand because branding doesn’t shape behavior. Behavior shapes the brand.

Through consulting, diagnostics, and workshops, Brandma N.A.G.s™ Founders: Nurturing, Advising, and Guiding them to clarify their positioning, strengthen their message, and build marketing that attracts the right clients instead of chasing attention.

How Brandma’s House Supports Chamber Members

Workshops
Brandma leads the Chamber’s Brand, Content, and Marketing workshop series, helping members turn Chamber visibility tools like e-blasts, directory listings, and networking opportunities into real business leverage.

Real talk at the Kitchen Table
Members can explore practical branding, content, and marketing insights at the Kitchen Table, where Brandma shares insights that help Founders show up with clarity and courage.

Brand Fit Diagnostic
Before investing in more marketing, Founders can pressure-test their brand through the Founder Brand Fit Forecast, a strategic assessment that evaluates alignment between the founder, the brand, and the business they’re building.

If you meet a founder who’s working hard on marketing but still feels like branding, content, and marketing are a constant chore, that’s when you send them to Brandma.

Where to Start

• Explore the Kitchen Table for practical branding, content, and marketing insights.
• Apply for the Brand Fit Diagnostic
• Join an upcoming Chamber workshop

Branding doesn’t shape behavior. Behavior shapes the brand.